Behind the window sad eyes of old man peered at Petrograd engulfed by revolutionary fire. This fire spread on his life's work: a proud four-story building was invaded by noisy commissioners and sailors, whose presence seemed a cruel joke after regular customers. Workshop owner Carl Gustavovich Fabergé, apparently, noticed in this chaos approaching decay of his career. However, he could have a secret gleam of hope for another life of his heritage.

There is probably no man on Earth who wouldn’t have a Swiss knife or its look-alike. And though the idea of a pocket knife may have originated nowhere near Switzerland, it gained global fame thank to a Swiss Karl Elsener and is now associated unbreakably with his motherland and perfect Swiss quality. OUTLOOK tells the story of the most famous and popular knife of the world.

He succeeded in understanding the boisterous spirit of the twentieth century to transform the ideals of the epoch in the fashionable fancies. Joy, speed, and easiness represent emotions that help to sell, but the recollections connected with the brand of Jean Patou will be verily like that.

Today’s foodies probably would have disdained to drink this champagne in the beginning of 19th century: an elegant golden wine was concealed by cloudy veil of yeast introduced into the blend to produce carbon dioxide, a delightful bouquet of fruit and vanilla tones was destroyed by rough off-flavours. Such a product could not satisfy the refined tastes of wealthy public and, as a consequence...

Iliko, who devoted all his life to dancing, actually bequeathed to his descendants to do everything possible for his family name remained on posters forever. 70 years later, millions of people in hundreds of countries are buying tickets where in different languages, without translation one can easily read the name of Sukhishvili.

The cars of trademark Maserati are not only for speed and reliability but also for the incredible feeling of style. Indeed, other famous brands cannot boast of similar stylish features even if they are aware of the subtleties of technologies and design. Outlook will tell you when and how they started creating the masterpieces on the wheels. As well, we’ll talk about the difficulties they faced and an overnight success they became.

Today OUTLOOK tells about another inspiring example of how a dream can become a lifetime project. Creation of one of the most successful channels in history of television – Discovery Channel, followed by a huge media empire Discovery Communications, simply cannot but motivate to own great engagements.

Today we invite you to join our trip to the resort part of Georgia, to vicinity of the beautiful and cosy Borjomi town, the birthplace of the legendary Borjomi mineral water. One of the most popular and healthy mineral waters of the world, has been bottled here for several centuries.

His greatest achievement is the creation of a long-lasting colour nail enamel. However, there are other significant inventions on his account: hair spray, waterproof mascara, liquid foundation cream... What would we do without Charles Revson, the exalted and wayward genius who did not have proper education? It was he who invented all these women's essentials and created the legendary Revlon.

It is available in virtually every fine restaurant, café or home bar. Among a variety of various containers with as various kinds of spirits, the real connoisseur will off the bat recognize the famous bottle with the label that has green landscape on it and where writing Baileys shines. This liqueur is made on the basis of whisky and cream, for its unique palatability traits gastronomists nicknamed it “creamy miracle”.

If every historical event had its own unique fragrance, this very event would have been remembered to everyone thanks to its ineffable mixture of incense, sandalwood, musk, amber and myrrh. We are talking about the history of birth and development of Amouage perfume house or, as it is often called, Oman's Treasure.

From the very first glance, Chupa Chups lollipop awakes considerable interest and curiosity, and the look of the swirly, colourful wrapper beckons and invites to open and lick it quickly. Today we will tell you success story of this goodies company and how was born the idea to create a world-famous candy. But first things first.

What was the secret of the first French fries with hamburger’s cost being 15 cents and why a flywheel of the first and only fast-food of 1960s wouldn’t have been set in motion if it hadn’t been for… mixers seller? Maurice and Richard (Mac and Dick) McDonalds, just like us, didn’t know answers to all these questions when they moved from New England to California in 1927. And behind the Great Depression was rubbing its hands expressively, at the edge of bringing to naught all of their aspirations. And then...

The most recognizable brand in the world and one of the oldest in France, Louis Vuitton is a symbol of luxury, elitism and aristocracy. It all began with high-quality suitcases, then proceeded to various kinds of bags and nowadays the brand produces everything: women's clothes, men's clothes, outfits for children, footwear and accessories. At that, currently Louis Vuitton doesn’t operate only in luxury segment - they have expanded their influence to pret-a-porter.

Spectacular show project Cirque du Soleil rocked the world of circus art to remind that circus can not only entertain but also create new reality. Crazy experiments on human body defy any power on gravity and miracle-plays of sound and light lure the audience into a twilight labyrinth of philosophical dramas letting them get to the sun together with characters of stagings.

He earned his first pesos dancing tango and the Charleston. Worked as a welder in Buenos Aires and stopped at nothing to collect his start-up capital. Obsessed workaholic, he always tried to look snob. Smiling with clients and unbearably demanding with colleagues. On birthday of Zino Davidoff, read in OUTLOOK a story of a Ukrainian-born budding violinist who gained for his brand quite literally royal audiences.

The history of this business empire started at a small home kitchen. For journalists, however, another story was coined with genteel background and high society pleasures, but they dug the truth out in 1985. By the time Estée Lauder owned a skyscraper in Manhattan, apartment in London and blue lagoon in Palm Beach.

It owes its appearance to black slavery and Prohibition. It was originally sold in chemist’s shops as a remedy for nerves and impotency, and today 80% of Earth population drinks this beverage. World brand “Coca-Cola” celebrates 129 years of existence this year.

The car that can be without a doubt called an American dream is “Cadillac”. It is distinguished by its considerable dimensions and luxurious appearance. It was this brand that became the first registered automobile trade mark in the United States and it is the one that remains the most prestigious on the territory of the New Word through present. Suffice to say that for over 80 years presidents of the USA opt exceptionally for “Cadillac”.